Using Off Domain Email Address When Doing Business

Mistake: Using Email Addresses that Are Not on The Domain

What email address are you using for correspondence from your Outdoor Website? Is it an email address on your domain name or is it on another email provider such as Yahoo or GMail? You want more people to be able to remember your email address? Then you might want to consider getting an email address that is on your domain.

Having an email address that you use for business purposes that is not on your domain name can be a huge mistake. Not only do you have to be careful about mixing personal mail with business mail, it can be confusing to potential buyers since it is not bound to the Website. People also have a hard time remembering it. They may recall that your name is Roger and they may be remember that your email address is roger@. But @ what? If they know what your Website address is then they will likely send mail to roger@YourWebsiteDomainName.com. But if you are roger@yahoo then that email is going to bounce. Not good.

In addition, using an email address that is on your domain also makes new contacts aware that your Website exists. If a new contact in the Outdoor world receives an email from roger@YourWebsiteDomainName.com then he knows that YourWebsiteDomainName.com is a Website and he may just check it out. This is huge when you want to write to people without hitting them over the head with marketing.

You should consider establishing an email address for business correspondence that is on your domain name. Any Website hosting account should come with email for free. They are simple to set-up and easy to add to your Outlook Express or other email program. Contrary to popular belief, you can have multiple email addresses in this world and your email program on your PC will fetch email for each.

Outdoor business owners who are using a non-domain email account should check with their hosting company about getting an email address on their domain name. If you encounter any problems in doing so, please feel free to Contact Us.

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